Artisan Connect

Dastkar

Date : 2010-02-15 02:12:19

DescriptionA society for crafts and craftspeople Dastkar is a registered society that aims at improving the economic status of craftspeople, thereby promoting the survival of traditional crafts. It was founded in 1981 by six women, who had worked in the craft and development sector including Laila Tyabji, who is the current Chairperson. Dastkar strongly believes in “craft” as a social, cultural and economic force that despite being marginalized due to urbanisation and industrialization, has enormous strength and potential and has a vital role to play within the economic mainstream of the country. The crux of its programme is to help craftspeople, especially women, to use their own traditional craft skills as a means of employment, income generation and economic self-sufficiency. Dastkar guides the process of developing a craft – from identifying the skill and creating awareness of its potential in both craftsperson and consumer, developing, designing, costing and then marketing the product, and finally suggesting the proper usages and investment of the income generated. The objective is to make the craftspeople self-reliant, independent of both the commercial middleman and organisations like Dastkar to market and sell contemporary products directly, and not to subsidise craft. Dastkar ensures that the end product is competitive – not just in its worthiness of purpose or the neediness of its produce, but in cost utility and aesthetic – a consumer does not buy out of compassion!

http://www.dastkar.org/

Street Address45-B, Shahpur Jat – 110049

CityNew Delhi

CountryIndia

Name of InstitutionDastkar

Phone(91 11) 2649 5920

Mobile

Fax

Type of ActivitySupport Institution

Emaildastkar@vsnl.net



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