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Handicrafts Market Demand analysis (Jordan) – Final Report

Date : 2010-11-18 09:34:11

DescriptionOBJECTIVES AND METHODOLOGY The purpose of this assignment is to identify the main handicraft sub-sector with the highest demand and identify the main products sold under each category. The analysis of the market demand study is based on interviews with major retailers and on surveying a sample of the largest producers of three main handicraft sub-sectors, which are textile products, ceramics and pottery and mosaic products. The survey forms for handicraft producers and retailers are attached in Annex B and Annex C. ORGANIZATION OF REPORT The following describes the organization of the report: • Chapter 2 defines handicrafts and focuses on global and local trends • Chapter 3 presents the demand for handicraft products based on the results of the “Handicrafts Producers Survey” and interviews with major handicraft retailers.

http://pdf.usaid.gov/pdf_docs/PNADT033.pdf

Name of InstitutionHandicrafts Market Demand analysis (Jordan) - Final Report

Author(s) NameKristen Patin

Added/Updated byKristen Patin



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